“Our focus remains on making advanced technology practical and accessible,” said Olumide Yomi-Omolayo, highlighting TECNO’s commitment to innovation during the unveiling of the CAMON 50 Series at MWC 2026 in Barcelona.
The CAMON 50 Series, which includes the CAMON 50, CAMON 50 Pro, and CAMON 50 Ultra 5G, is designed to cater to the evolving needs of consumers. Each device is equipped with a 50MP Sony LYT-iA main camera system, ensuring high-quality photography that meets the demands of today’s users.
Notably, the CAMON 50 Pro and CAMON 50 Ultra 5G are enhanced with a dedicated 50MP telephoto camera that offers 3X optical zoom and up to 60X digital zoom. This feature, combined with AI Auto Zoom technology, allows the devices to intelligently recognize subjects and adjust zoom levels, enhancing the overall camera experience.
Frédérique Guichard, a representative from TECNO, stated, “With the upcoming CAMON 50 Ultra 5G, TECNO’s proprietary Universal Tone technology confirms a bright and engaging image style that closely matches how users naturally see the scene.” This technology aims to provide users with a more authentic representation of their surroundings.
The CAMON 50 Ultra 5G has also achieved a DXOMARK overall camera score of 146, showcasing its superior camera capabilities. Additionally, the series includes AI-powered editing tools such as reflection removal and shadow removal, further enhancing the user experience.
In terms of durability, the CAMON 50 Series boasts IP68, IP69, and IP69K water and dust resistance ratings, making it suitable for various environments. The devices are powered by the MediaTek Dimensity 7400 Ultimate processor, ensuring smooth performance and connectivity, especially with the Ultra 5G variant.
Furthermore, the series features a robust 6,500mAh battery with 45W Super Charge technology, promising extended usage without frequent recharging. The high-refresh AMOLED panel also enhances display performance, making it ideal for multimedia consumption.
As TECNO continues to integrate AI across imaging and productivity, Laury Bai remarked, “Consumers now want their AI to reflect their individuality, be readily available and deliver true value in practical daily life scenarios.” The CAMON 50 Series is now available across Kenya, marking a significant step in TECNO’s mission to revolutionize the digital experience in global emerging markets.